ou are to select 1 business that does not already have a Web site,and develop an Internet strategy for it. Most large corporations alreadyhave Web sites, so you may have to think of something on a smallerscale such as a local bike store. Sole proprietorship businesses thatprovide services like car repair, house cleaning, tax preparation, andthat use the Internet and similar services are also good options. Youwill also consider and describe how the business that you select can usesocial media to achieve its objectives. Use the Internet and thelibrary to research and analyze markets and competitors.After selecting a business, you will need to answer the following questions:What Internet business model would be appropriate for the company to follow in creating a Web site and why?Inwhat ways can the business benefit from a Web site? What functionsshould it perform for the company (e.g., marketing, sales, customersupport, internal communications, etc.)?In what other ways might the company use the Internet for its own benefit?Preparefunctional specifications for the company’s use of the Web and theInternet. Include links to and from other sites in your design.Preparea list of technological specifications for implementation (e.g., whathardware and software are necessary to support your design)?Please submit your assignment.Submitting your assignment in APA format means, at a minimum, you will need the following:Title page: Remember the running head. The title should be in all capitals.Abstract: A summary of your paper, not an introduction. Begin writing in third-person voice.Body: Thebody of your paper begins on the page following the title page andabstract page and must be double-spaced (be careful not to triple- orquadruple-space between paragraphs). The type face should be 12-pt.Times Roman or 12-pt. Courier in regular black type. Do not use color,bold type, or italics except as required for APA-level headings andreferences. The deliverable length of the body of your paper for thisassignment is 2–3 pages. In-body academic citations to support yourdecisions and analysis are required. A variety of academic sources isencouraged.Reference page: References thatalign with your in-body academic sources are listed on the final page ofyour paper. The references must be in APA format using appropriatespacing, hang indention, italics, and upper- and lowercase usage asappropriate for the type of resource used. Remember, the Reference Pageis not a bibliography but a further listing of the abbreviated in-bodycitations used in the paper. Every referenced item must have acorresponding in-body citation.
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