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Quality Satisfaction and Corporate Social Responsibility
This critical thinking assignment inquires you to discuss/debate on the issues relating to quality satisfaction and corporate social responsibility.Student should visit the website and read the following suggested items prior to completion of this assignment.
- Read course textbook (Westcott), Chapter 4 ASQ code of Ethics, and visit the ASQ website http://asq.org/about-asq/who-we-are/ethics.html. As a professional, it is important to learn and practice code of ethics from your professional association.
- Visit the Ethics Resource Center (ERC) to learn more on steps to ethical decision making, common ethic code provisions, and other related topics:
• Seven steps to ethical decision making
• Common Ethic Code Provisions
• Ten things you can do to avoid being the next Enron
• National business ethics survey of the US Workforce (NBES 2013)
Note: If these above links can not be opened, please copy the link and open them in another window.
To complete this Assignment, you will discuss/debate and construct answers of these 2 parts.
Part 1: after visiting the above suggested website, together with your knowledge/experience, explain your believe on ethics, quality satisfaction, and social responsibility. As a good and effective quality director/manager, what is your working philosophy? Write 2-3 paragraphs, not exceeding 300 words.
Part 2: Answer questions and express your thought from these 2 activities: 1) An ethical dilemma, and 2) Have we spoiled customers? Your writing should be between 500-900 words (single space, Times NW 12), or not exceeded 2 pages. Post your writing into the Discussion Board, under forum “Assignment Three – Quality Satisfaction and Corporate Social Responsibility”.
Critical Thinking Activity – An Ethical Dilemma
Image Products Inc. and Lovan corporation are major producer of shampoos, conditioners, and other bath products for women. They are also intense competitors. Recently, Lovan has surged ahead in the marketplace on the strength of a new shampoo that is outselling the leading products of all competitors, including Image Products. This new product is based on a supersecret formula that produces a shampoo with a silky texture and a pleasant aroma. Consumers love it.
John Parker, supervisor of the research and development department for Image Products, is under intense pressure to replicate Lovan’s formula. Unfortunately for Parker, all of his attempts to break the code have failed. As a result, Image Products has lost so much market share that company-wide layoffs are imminent. Parker’s wife and their daughter, who is 3 months pregnant, both work at Image Products. Both will lose their jobs in the first round if layoffs are necessary. Because the firm is located in a rural one-company town, the chances of his wife and daughter finding other jobs are slim at best.
A potential solution has fallen into Parker’s lap. A disgruntled chemist from Lovan has applied for a vacant position in Parker’s department. He has made it clear to Parker that, if hired, he can bring Lovan’s coveted formula with him. However he will do so only if Parker brings him in at top dollar- a demand that is not justified by the chemist’s credentials.
Assume that John Parker is a friend and that he asks your advice about how to handle this situation. What will you recommend to him, and why? What model would you apply in dealing with this dilemma if you were in Parker’s position? Why?
Critical Thinking Activity – Have We Spoiled Customers?
“If you want to understand how the worldwide quality movement has benefited consumers, just look at automobiles. What used to be considered a luxury option is now just standard,” said one quality manager. “That is precisely the problem,” said another quality manager, “We have spoiled the consumer. Now customers will never be happy no matter what we do.” Join this debate, what is your opinion concerning the following questions?
- Are global consumers spoiled and unrealistic in their expectations, or are they finally demanding their rights in the marketplace?
- How has the worldwide demand for quality driven the concept of innovation? How has innovation changed your life?
- If you were a quality director, what would be your quality philosophy or principles for your department’s employees?
Goetsch, D. L. and Davis, S. (2013). Quality Management for Organizational Excellence: Introduction to Total Quality, 7th edition, Pearson Education, Inc.
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