SWOT Analysis for Seattle Children Hospital Paper


Assessing the external and internal environments of a health organization is critical to the success of the strategic planning process. The commitment and time dedicated to analysis and understanding strengths and weaknesses as well as opportunities and threats will help planners craft a strategy to achieve organizational goals and objectives at an optimal level. This assignment requires you to conduct the Strengths (S), Weaknesses (W), Opportunities (O), and Threats (T) SWOT Analysis. For additional information on SWOT Analysis, visit the following link: http://www.free-management-ebooks.com/dldebk-pdf/fme-swot-analysis.pdf

You should choose an existing organization and geographic market. Students are not expected to contact the organization, but conduct research using literature searches, municipal and health systems websites, etc.

Case Assignment

As the planner for your health organization (selected by you), you will need to prepare a 2- to 3-page document addressing your organization’s internal and external environment to include, but not limited to, forces/trends, key resources, workforce, competitors, collaborators, organizational culture (i.e., values, mission, employee demographics, etc.), stakeholders/shareholders; and conduct a SWOT analysis. You may download an MS Word version of a classic SWOT template at the following link, http://www.whatmakesagoodleader.com/support-files/swot-simple.zip or you can be creative and create your own SWOT analysis that is parallel to the one presented in the link.



Assignment Expectations

  1. Conduct additional research to gather sufficient information to familiarize yourself with the facts of the case and be sure to justify/support your position.
  2. The body of the document should explain in detail your SWOT Analysis and supply rationale to the entries on your SWOT Analysis.
  3. Limit your response to a maximum of 3 pages.
  4. Support your case with peer-reviewed articles, using at least 3 references. Use the following link for additional information on how to recognize peer-reviewed journals: http://www.angelo.edu/services/library/handouts/peerrev.php.
  5. You may use the following source to assist in formatting your assignment:
  6. References:
  7. Berry, L., Mirabito, A., & Berwick, D. (2004). A health care agenda for business. Sloan Management Review, 45(4), pp. 56-64.
  8. Betancourt, J. R., Green, A. R., Carrillo, J. E., & Ananeh-Firmpong, O. (2003). Defining cultural competence: a practical framework for addressing racial/ethnic disparities in health and health care. Public Health Reports. 118(4), 293-302. doi: 10.1016/S0033-3549(04)50253-4Brugha, R., & Varvasovszky, Z. (2000). Stakeholder analysis: a review. Health Policy and Planning, 15(3), 239-246.Free Management E-Books. (2013). SWOT analysis. Retrieved from http://www.free-management-ebooks.com/dldebk-pdf/fme-swot-analysis.pdfGershon, H. J. (2003). Strategic positioning: Where does your organization stand? Journal of Healthcare Management, 48(1): 12-14. Retrieved from http://reach-newheights.com/wp-content/uploads/2012/01/jhm48-1stm.pdfHarrison, J. P. (2012). Chapter 5: Strategic palling and SWOT analysis. Essentials of Strategic Planning in Healthcare. Retrieved from https://www.ache.org/pdf/secure/gifts/Harrison_Chapter5.pdfHealth Research & Educational Trust. (2013). Becoming a culturally competent health care organization. Retrieved from http://www.diversityconnection.org/diversityconnection/membership/Resource%20Center%20Docs/Equity%20of%20Care%20Report%20FINAL.pdfMickan, S. H. & Rodger, S. A. (2005). Effective health care teams: A model of six characteristics developed from shared perceptions. Journal of Intrerprofessional Care. 19(4), 358-370. doi: 10.1080/13561820500165142


    Nagy, D. (2017). Lecture 3 – 1.3 Organizational Behavior. Retrieved from https://www.coursera.org/learn/fundamentals-of-management/lecture/RsxFf/1-3-organizational-behavior

    Optional Reading

    Johnson, D. E. (2004). What is strategic management, planning? Health Care Strategic Management, February 22, 2:2-3.van Wijngaarden, J. D., Scholten, G. R., & van Wijk, K. P. (2012). Strategic analysis for health care organizations: the suitability of the SWOT‐analysis. The International Journal of Health Planning and Management, 27(1), 34-49. doi: 10.1002/hpm.1032

  9. PART II
  10. Health care management requires leadership skills which will test your ability to make vital decisions. “Like a rapidly mutating cancer cell, poor leadership within healthcare systems can cause toxic symptoms that adversely impact organizational work cultures and staff satisfaction and lead to burnout” (Werberg, 2010, para. 1). Assessments made by leadership have a direct relation to many areas, including but not limited to the following: The quality of care provided, staff morale, and organizational reputation. As a trailblazer of your organization, you will use effective leadership skills to manage/avoid conflict, make effective recommendations, manage staff, and protect the overall quality/efficiency of the organization. To make effective decisions as a leader you should identify the major facts, indicate if or what problems exist, and finally, recommend a solution.This assignment requires you to review a practical case study and analyze the elements of poor leadership. The case study also explores characteristics of a health care leader while introducing safety culture. Your assessment and responses to the realistic scenario should be based off leadership attributes.Werberg, D. (2010). Transformational leadership and staff retention: An evidence review with implications for healthcare systems. Nursing Administration Quarterly. 34(3), 246-258. doi: 10.1097/NAQ.0b013e3181e70298

    Case Assignment

    Read the following case study published by the Institute for Healthcare Improvement:Griner, P. (2017). Case study: On being transparent. Retrieved from http://www.ihi.org/education/IHIOpenSchool/resources/Documents/Participant_On%20Being%20Transparent.pdfAfter reading the case study, you should complete a 2- to 3-page case analysis that includes three distinct sections (in addition to your introduction and conclusion):

    1. Major Facts – Summarize the facts in the case. This includes the most important incidents in the case. Avoid simply restating the case.
    2. Problem(s) – From the facts it should reveal the problems that need attention. Specify those problems and explain their significance.
    3. Solution and Expected Outcome – Recommend a solution, and for each recommendation provide an action on how it would be implemented. For each solution provide your expected outcome.

    Assignment Expectations

    1. Conduct additional research to gather sufficient information to justify/support your recommendations and outcomes. You should have at least two solutions and two outcomes respectively.
    2. Limit your response to a maximum of 3 pages.
    3. Support your case with peer-reviewed articles, with at least 2 references. Use the following source for additional information on how to recognize peer-reviewed journals: http://www.angelo.edu/services/library/handouts/peerrev.php.
    4. You may use the following source to assist in formatting your assignment: https://owl.english.purdue.edu/owl/resource/560/01/
    5. References:
    6. American College of Healthcare Executives. (2016).

      Top issues confronting hospitals in 2016. Retrieved from

      https://www.ache.org/pubs/research/ceoissues.cfmCokins, G. (2013).

      The balanced scorecard, strategy maps and dashboards: Why are they different? Retrieved from

      http://www.cgma.org/magazine/2013/jul/20138186.htmlHealth Research & Educational Trust. (2014

      ). Building a leadership team for the health care organization of the future. Retrieved from

      http://www.hpoe.org/Reports-HPOE/leadership-team-future-2014.pdfGriner, P. (2017).

      Case study: On being transparent. Retrieved from

      http://www.ihi.org/education/IHIOpenSchool/resources/Documents/Participant_On%20Being%20Transparent.pdfNagy, J. (2016).

      Section 1. Organizational structure: An overview. Retrieved from



      Bayliss, J., Chin, G. & Pfingsten, M. (2016).
      Types of traditional organizational designs: Simple, functional & divisional designs. Retrieved from

      Optional Reading

      Kash, B. A., Spaulding, A., Johnson, C. E., & Gamm, L. (2013). Success factors for strategic change initiatives: a qualitative study of healthcare administrators’ perspectives.
      Journal of Healthcare Management, 59(1), 65-81. doi: 10.1097/HMR.0b013e318276faf8Schyve, P.M. (2009).
      Leadership in healthcare organizations: A guide to joint commission leadership standards. Retrieved from
      https://www.jointcommission.org/assets/1/18/WP_Leadership_Standards.pdfWyatt, J. (2004). Scorecards, dashboards, and KPIs keys to integrated performance measurement: to effectively measure performance, providers need more than just a balanced scorecard; they also must be able to access performance data from a central data warehouse.
      Healthcare Financial Management. 58(2), 76-80.

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