Value Cure and value innovation

Widener’s School of Business Administration (SBA) competes in the business education industry in the Greater Philadelphia metropolitan market. This is a highly competitive market that includes Ivy League schools like Wharton, state schools like West Chester, and private schools like St. Joseph’s and Drexel.

  1. Apply the concepts and techniques learned this week to develop value curves for Widener’s SBA and for each of its competitors listed above.
  2. Apply the six value innovation approaches to identify new market spaces and value-adding opportunities that Widener’s SBA could pursue.

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